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Our Know-How

Smartfit is the bike-fitting brand of Radlabor GmbH. Radlabor GmbH traces its roots back to the Freiburg-Schwarzwald Olympic Centre and the Institute of Sport at the University of Freiburg. Radlabor combines scientific know-how with many years of practical experience gained from our own three service centres in Freiburg, Munich and Frankfurt.

Since 2003, research and development activities at Radlabor have concentrated on detailed analyses of a cyclist’s sitting position. Research in this field involves complex laboratory and field studies using electromyography, pedal force measurements, high-speed video recordings and much more besides. We have developed our bike-fitting solutions for the cycle retail trade and bike-fitting service providers on the basis of in-house and international research findings.


Our Team

Dr. Björn Stapelfeldt

"Bike fitting is about measurements and calculations. No fuss. You need the best technology for this."

Dr. Björn Stapelfeldt CEO
Andreas Bruch

"Our Smartfit concept provides solutions ranging from quick sales to high-end fitting."

Andreas Bruch CEO & Head of RnD
Alice Cardoso

"Selling means convincing! Our solutions convince customers and increase the conversion rate."

Alice Cardoso Head of Sales
Robert Weinhofer

"Best bike fitting system for retailers."

Robert Weinhofer Sales DACH
Bruno Schotten

"If you want to get faster – get a Smartfit fitting"

Bruno Schotten Head of Customer Success
Moritz Henle

" More precision for more joy and comfort on the bike, that’s what Smartfit stands for. "

Moritz Henle Sales

Luis Kuhn

" Every athlete needs an on spot setting. With Smartfit it becomes accurate to the millimeter."

Luis Kuhn Sales & Customer Success

Adrian Horchler

"Digital sale assistance with Smartfit really makes sense. "

Adrian Horchler Sale & Support
Uli Plaumann

"Simple and fast! That’s Smartfit!"

Uli Plaumann Customer success
David Jesinghausen

"Over 5,000 bike fittings in more than 10 years. No one has greater expertise."

David Jesinghausen Sales
Fabian Schmiedel

"Fast and easy to use – this is what sales staff want from a fitting system."

Fabian Schmiedel Head of Data Science
Timo Degen

"Full support is our top priority, we can be relied on to respond swiftly."

Timo Degen Head of IT
Clarissa Diekmann

" Find your Size – that’s what matters"

Clarissa Diekmann Marketing & PR

Stefan Brencher

" The mode of transport of the future already exists – with Smartfit you are optimally on the move"

Stefan Brencher Marketing & PR
Ralf Zimmermann

"Bikesizing and -fitting in bikestores – that makes sense for every customer. Smarfit offers simply the best system."

Ralf Zimmermann Production
Thorsten Schäfer

"Smarfit: Technology that excites for both sales-team and customer."

Thorsten Schäfer Head of Production

Lennart Raabe

"Exact measured values are the basis for bikeszing. The more precise, the smarter."

Lennart Raabe Production & RnD
Melanie von Wolffersdorf

"Smartfit means well-organised bicycle sales. This is the underlying concept – the same as in my office."

Melanie von Wolffersdorf Office
Jonas Ebbecke

" Geometry data is the key – our software contains the most!"

Jonas Ebbecke RnD & Data Science
Luca Kriener

"Our Smartfit Systems are looking pretty smart, that’s how they are!"

Luca Kriener Head of Marketing & PR
Nele Nieschlag

"Whether an e-bike customer or an triathlete, with SMARTFIT I provide everyone the best position on the bike."

Nele Nieschlag Head of Radlabor Frankfurt
Tanja Willersinn

"With up to five fittings a day, I need a system that works smoothly."

Tanja Willersinn Head of Radlabor Freiburg
Peter Scheffler

"People in Munich ride the most expensive bikes. That’s why I need a high-quality system for bike fitting."

Peter Scheffler Head of Radlabor Munich

Ilona Herbert

"Anyone who rides his bike a lot needs the added value of an optimal seating position."

Ilona Herbert Radlabor München
Sven Schreiber

"For best handling on the bike, Smartfit always gives me the right advice."

Sven Schreiber Radlabor Freiburg

Our Partners

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